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In The Spotlight _

Sweetener Sweet Spot: Avoidance vs. Indulgence


Consumer interest in sugar avoidance can be traced to the eminent Sugar Blues by William Duffy. The book's central argument is that a small dietary change, eliminating refined sugar, can make a huge difference in how good one feels physically and mentally.

Today, as progressive health and wellness consumers rethink their sweet tooth, they seek lower-calorie natural sweeteners, such as stevia and agave to sweeten everyday habitual items such as beverages, but look to traditional natural sweeteners when baking or on special occasions, such as local honey, pure maple syrup and Sucanat.

So, let's begin understanding this great ingredient demon of the health and wellness arena with our latest infographic:

Click for full-size